NMS CEO Pete Snyder Named Fortune Small Business Best Boss for 2006
Fast-Growth New Media Strategies Celebrated as “Winning Workplace”
This award is a tremendous tribute to the culture that we’ve built over the past seven years and I’m truly grateful to my team members at New Media Strategies, who nominated me as a Best Boss and whose hard work and energetic spirit make NMS a ‘winning workplace
Arlington, VA – September 28, 2006 – New Media Strategies (NMS), the industry pioneer and market leader in Online Market Intelligence, Brand Promotion and Brand Protection services for the Web 2.0 environment, today announced that its CEO Pete Snyder was selected as a national winner of this year’s Fortune Small Business Best Bosses by Winning Workplaces. Drawing on his background as a nationally-known pollster and a media consultant, Pete founded New Media Strategies in 1999, and created an entirely new industry segment in market research, online marketing and communications. Due to New Media Strategies’ comprehensive online intelligence, brand protection and word of mouth marketing services and to the explosion of Web 2.0, NMS has been named as one of the “Fastest-Growing Companies in America” by Inc Magazine. “I am deeply honored and incredibly humbled to be named a Fortune Small Business Best Boss,” said Snyder. “This award is a tremendous tribute to the culture that we’ve built over the past seven years and I’m truly grateful to my team members at New Media Strategies, who nominated me as a Best Boss and whose hard work and energetic spirit make NMS a ‘winning workplace.’” The winners were announced at the Winning Workplaces conference and celebration in Chicago on September 27, 2006 to mark the fourth annual Best Bosses competition. The winners were evaluated on the personal statement of the leader, and employee and customer satisfaction ratings and interviews. A related story will appear in the October 2006 issue of FORTUNE Small Business and the full list of winners are available online at winningworkplaces.org and FSB.com. “The Best Bosses understand the connection between employee engagement and the bottom line,” says Mary Corbitt Clark, executive director of Winning Workplaces. “Employees who are valued contribute in response.” Adds Elaine Pofeldt, senior editor of FORTUNE Small Business: “The Best Bosses are listening carefully to their workers and giving them what they want: opportunities to educate themselves continually; the chance to work alongside the best people in their fields; benefits that ease the complex demands of their lives outside of work.” This year’s winners were selected through a nomination and application process that evaluated employee satisfaction, benefits, investment in training and the leader’s personal vision. The finalists were screened by a panel of judges that included Winning Workplaces’ management team and board members, small business owners and workplace consulting experts. About New Media Strategies New Media Strategies pioneered the Online Brand Promotion and Protection industry. An Online Market Intelligence and Word of Mouth marketing firm, NMS uses the power of the Internet to give clients and their brands a competitive advantage online, while safeguarding their products and services from the effects of negative perceptions and attacks. Working closely with many of the world’s leading corporations, NMS serves as the “eyes, ears, and voice” online for some of the biggest and best known brands. Leading companies and organizations such as American Airlines, Dreamworks, HBO, The National Center for Missing and Exploited Children, NBC and USA Network all use NMS to add value to their brands and guard their bottom lines. Headquartered in Arlington, Virginia, NMS was founded by former pollster Pete Snyder, who also serves as CEO. NMS has been featured in the two most recent editions of Washingtonian Magazine’s “50 Great Places to Work,” and has also been named one of the “Fastest-Growing Companies in America” by Inc Magazine for the past three years. To learn more, visit www.nms.com. About Winning Workplaces Winning Workplaces is an Evanston, IL-based not-for-profit, whose mission is to help the leaders of small and midsize organizations create great workplaces. Founded in 2001, Winning Workplaces serves as a clearinghouse of information on workplace best practices via a website and a monthly e-newsletter; recognizes outstanding leaders of small organizations through the Best Bosses collaboration with FORTUNE Small Business magazine; provides seminars and workshops on workplace-related topics; helps organizations assess their workplaces through employee surveys and other feedback tools. About FORTUNE Small Business FSB: FORTUNE Small Business is the premier magazine for – and about – small business owners. FSB is published by Time Inc. and is distributed 10 times a year through a partnership with American Express, reaching 1 million owners, partners and top managers of leading companies with fewer than 100 employees. Each issue provides hard-hitting, informative, inspiring coverage of the fastest-growing segment of the U.S. economy. Time Inc. is a wholly owned subsidiary of Time Warner.