CAPABILITIES - Brand and Issue Monitoring
NMS is here to not only help you understand what is being said about you, your brands and your issues online, but how it can impact your bottom line.
A winning combination: NMS harnesses our proprietary Actionable Intelligence Management (AIM) technology, industry- leading methodology and expert Social Media Analysts to track consumer awareness, interest, and sentiment regarding brands, products, and issues – and those of your competitors and/or detractors.
This in-depth quantitative and qualitative approach produces Actionable Intelligence that arms our clients with the opportunity understand the social media marketplace and more so, make an impact.
NMS Audit – First we establish a baseline of online discussion so that we can accurately gauge online perceptions about you, your industry and your competition. We separate what is fact from what is fiction. More so, we help you understand what is just noise and what really matters.
Daily CoFFee – The NMS Daily CoFFee (Collection of Fresh Feeds) includes news about our clients and specific products and/or issues that are being discussed and picked up across the Internet and a brief synopsis/analysis of the information. Each morning our clients receive a comprehensive report tracking traditional, non-traditional (blogs/websites) and inter-active communities as well as any recommended courses of action.
S.M.A.R.T. – Our Social Media Analysis and Research Technology (S.M.A.R.T.) provides clients with 24/7 access to a self service dashboard that compiles all mentions or appearances of key content, with automated analytics, influence mapping, and viral information flow. This technology complements our comprehensive human analysis reporting.
Working with NMS is always a pleasure. We’re constantly getting great content and have built great relationships with the NMS team. Brian Gianelli, Yahoo!TV