CAPABILITIES - An Integrated Approach

Analyze. Promote. Protect.

At NMS, we offer our clients a truly integrated approach to enable them to understand, harness, participate in and influence the online social media landscape.

• ANALYZE. "By now it's a widely accepted marketing maxim that a brand isn't simply what its marketing department says it is but what its customers say it is." - AdAge

  At NMS, we serve as our clients' eyes and ears online by actively monitoring all of the relevant web platforms where online consumers and advocates are interacting with one another, our clients and their brands and/or issues.

• PROMOTE. "We're moving away from 'users,' 'customers,' and 'shoppers.' Social media is bringing back the human element to all digital interaction." - ReadWriteWeb

  Having a successful online campaign is more than just creating a short-lived burst of buzz. It is about a creating a conduit to have a sustained and meaningful conversation. Putting the human element at the center of all that we do -- from analysis to outreach -- NMS is here to help identify and introduce you to the online communities and influencers that matter most to your brand, industry or issue.

• PROTECT. "Rather than trying to intimidate or force critics offline, take them on with facts. If sites are not telling the truth or even being misleading, respond and explain why." - TechDirt

  Whether you are facing a crisis without warning, or coming to us because you are unclear of just what is actually "out there," we are here to work closely with you and the online community – in their medium – to present a balanced perspective and challenge myths with the facts.