When Jamiroquai released a music video for “Virtual Insanity” in 1996, it was one of the most innovative music videos anyone had ever seen. Budgets for music videos may not be what they once were, but artists continue to push the creative envelope with new shapes and forms.
You may have used Shazam in a restaurant or a mall to identify a catchy tune that left you humming along or dancing in a dressing room. But after this weekend (and a $32 million push into the TV and movie industry), Shazam may become the go-to app for second screen digital rewards.
There’s a new dance craze going around the @NMSosphere this week, and in true NMS style…we don’t even have to leave our computers to get into the groove. That’s because this dance is virtual and comes in the form of Dance Mom-Me, the recently launched application on MyLifetime.com that’s inspired by the network’s hit reality show, Dance Moms.
Although the National Football League continues to boast the unofficial title as America’s Pastime (sorry, MLB) and the league’s television ratings are off the charts, NFL execs still haven’t figured out how to get fans excited about the Pro Bowl. The league is on the right track as they strive to make their all-star game more accessible to fans.
I’m a man of many lists. Whether they are to prioritize my work day, go grocery shopping or plan for a trip, I like to make sure whatever is important is not forgotten. A list, however, doesn’t need to be limited to the practical. If you watch as much TV as I do, you know you see your favorite characters wining and dining in New York or living it up in Las Vegas and think to yourself “I’m definitely going there next time I’m in the city!” Inevitably though, once you make it to “the city” you end up wandering the streets without a clue of what that place was called, just that they had a really cool fountain at the entrance.
We Are...a bit speechless. The media has been exploding with the news of Jerry Sandusky and the Penn State administration. As a graduate of Penn State, not only do I see the story being reported on the news every time I pass a television, but all of my social media accounts have been downright chaotic. I can’t remember the last time my Twitter feed has updated this frequently. And then there’s the insanity that is my Facebook newsfeed. Yet, for the past few days, all of it surrounds just one figure: Joe Paterno, or as we like to call him, JoePa.
As much of the media and Twitter-verse remains focused on the horrific allegations coming out of Happy Valley, we in the @NMSosphere wanted to take a deeper dive into that discussion and see exactly how Penn State fans and Alums feel about the Sandusky scandal
On September 23, I finally had the chance to step into New York City and experience Blogs With Balls, all thanks to the gracious hosts, Don Povia (HHR Media), Kyle Bunch (RGA) and Chris Lucas (HHR Media). Blogs With Balls is designed for digital sports figures to be able to update the industry on the changing landscape of social media and how content distribution tools are used to reach fans, listeners, readers and more.