Posts tagged with social+media

REACTION: Kenneth Cole’s Twitter Fiasco Is More Than A Social Media PR Lesson

Today, the internet was set abuzz over tweet from clothing designer Kenneth Cole that sent the web into an uproar. In a failed attempt to use current events to push his clothing line, Cole tweeted, “Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online at http://bit.ly/KCairo -KC." Not only is the tweet extremely insensitive to the currently crisis in Egypt, but to use the #Cairo hashtag that protesters in Egypt are using to spread awareness about the events there? That has been panned as a crass way to get some buzz behind your message.

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How to Celebrate Halloween Social Media Style

Ah yes, it’s that time of year again.  It’s the time of year for trick-or-treating, carving pumpkins, visiting corn mazes, throwing costume parties, reading ghost stories, watching horror film marathons, and eating way too much candy.  I am of course talking about the spookiest holiday of them all, Halloween.  This year, why not celebrate Halloween social media style?  Below is a list of five ways to add a little social media “flare” to your Halloween festivities.         

 

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Social Surfing: How TV Got Bigger than You and Your Living Room

TV as a platform is not yet a built-out social experience (though Google TV entering the market will be a huge step in that direction). However, the viewing of television has always been social and a crop of new online tools are taking social TV to a whole new level.

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Pioneering the Future of Music: Social Media Music Charts

While live music innovation is a major trend in social music, it’s not the only trend.  So how else is social media quenching our thirst for discovery in music?  With the growth in digital music downloads record executives had to find a way to track their earnings.  And that problem was solved with the introduction of  the Billboard digital music charts and the iTunes charts.  Although we can track digital downloads, how do we account for the amount of buzz or “listens” a certain artist has in the social media arena?  Meet the hottest new trend in music: social media music charts. 

 

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Groupon Surpasses 10 Million in North American Sales

Last Wednesday marked a major milestone for Groupon, the collective online buying powerhouse, as they celebrated their 10 millionth sale in North America. Groupon gained notoriety as a viral promo wunderkind due in part to its quirky editorial style and its sweet sales offerings in 100 cities across America, Europe and beyond. Launched in November 2008, Groupon prides itself on cluing its crowd into coupons for the best there is to do, see, eat, and buy, regardless of where they might be. 

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Why Social Media Is Pioneering The Future of Music

Each year, more and more social media services are emerging that help make discovering and listening to music more social.  First it was peer-to-peer services like Napster, then it was streaming internet radio, and now it’s about social music.   As our appetite for discovery grows, so will our thirst for innovation in social media and music.  

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How I Used Social Media To Find a Job - And You Can, Too

In my most recent job hunt, everything had become different. There wasn’t a single time where I mailed or faxed my resume to a company. But there were multiple tweets, an online CVLinkedIn, emails and more that added up to a strategy I had employed to find not just any job, but a job I loved. I did my research, found the companies and industries I liked, and developed a rhythm. I used social media to help land my current job -- and here's my advice for how other jobseekers can you use social media to their advantage.

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Why Isn’t Social Media Taught In Schools?

Few professors are doing anything to integrate social media tools in the classroom.  Facebook, Twitter and Flickr are not just ways for students to fill the hour break between Physics and British Literature; they are important tools that are essential in nearly every industry.  Politicians and businesses—big and small—are using Twitter to keep their followers informed of their speaking engagement or latest promotional gifts.  Writers link to publications and production teams hype up their films.  So why is it that social media is everywhere except the classroom?

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This Week in Social Media: July 16, 2010

Here's our roundup of what we're reading this week: Facebook Mobile growing rapidly, Twitter experiments with new revenue streams, Foursquare extending its reach and features, and an in-depth look at how Old Spice won the internet and captivated the social media community. 

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