Posts tagged with kenneth+cole

Today, the internet was set abuzz over tweet from clothing designer Kenneth Cole that sent the web into an uproar. In a failed attempt to use current events to push his clothing line, Cole tweeted, “Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online at http://bit.ly/KCairo -KC." Not only is the tweet extremely insensitive to the currently crisis in Egypt, but to use the #Cairo hashtag that protesters in Egypt are using to spread awareness about the events there? That has been panned as a crass way to get some buzz behind your message.