While live music innovation is a major trend in social music, it’s not the only trend. So how else is social media quenching our thirst for discovery in music? With the growth in digital music downloads record executives had to find a way to track their earnings. And that problem was solved with the introduction of the Billboard digital music charts and the iTunes charts. Although we can track digital downloads, how do we account for the amount of buzz or “listens” a certain artist has in the social media arena? Meet the hottest new trend in music: social media music charts.
Each year, more and more social media services are emerging that help make discovering and listening to music more social. First it was peer-to-peer services like Napster, then it was streaming internet radio, and now it’s about social music. As our appetite for discovery grows, so will our thirst for innovation in social media and music.