Posts tagged with events

An Experience of a Lifetime: Special Olympics World Games

Have you ever been so inspired that it's extremely difficult to articulate how you feel?

Well, I have that. Right now.

On behalf of New Media Strategies, I am assisting the social media efforts for Special Olympics International during the World Summer Games in Athens, Greece.  I’m specifically covering the Games from a blog NMS created called Change Thru Sport. It is an amazing experience; my heart has been touched so many times it could last a lifetime. The inspiration these athletes provide and what you witness in how it improves their lives is immeasurable.

Read More

New Media Strategies, Ray-Ban, Two Door Cinema Club & Music Festivals

For our client Ray-Ban, NMS is currently teaming up with GlassNote Records and the award-winning buzz band Two Door Cinema Club to capture Never Hide moments at music festivals around the country this spring and summer. With the Never Hide Ray-Ban brand vision as the backdrop, the band and the NMS production team have been capturing footage from the Ray-Ban cam (sunglasses equipped with a camera) as well as footage from their performances, interviews and other Never Hide moments. The NMS team is then assisting Ray-Ban in distributing the content through various social media outlets including blogs and a Ray-Ban mobile application.

Read More

This Week in the Conference World

This past week The AdAge Digital Conference, Radian6 Social 2011 User Conference, Forrester’s Marketing Forum, and Hispanicize 2011 all took place. Each conference provided some great thoughts and insights from leaders in field, some interesting statistics and a few announcements of things to look forward to in the future.

Read More