On Thursday, November 3, Pete Snyder, CEO and Founder of New Media Strategies, the world's first and largest social media marketing agency, rang the Opening Bell at the NYSE. The following day, NMS hosted a full day of conversation on achieving success in social media marketing at the New York Stock Exchange.
"We are thrilled to partner with the world's cradle of capitalism as we seek to bring corporations and consumers closer together through social media," said Pete Snyder. "With so much discussion over the role of finance in the state of the economy, there has never been a better time for Wall Street to inform and communicate with the public."
This marks the first social media-focused event held by the NYSE. The day's events explored social marketing strategy and emerging trends in corporate and political communications. Profiling success stories that have deepened relationships with customers and constituents, social media experts, including Snyder, shared lessons learned, training tips, tools and advice for leveraging social media to build personal brand.
"Relationships are the key to success in this ever changing social and mobile world. It is critical for companies to adapt and learn how to listen, connect and help consumers on platforms such as Facebook, Twitter and LinkedIn, where they are living their lives online," added Snyder.
Christine A. Varney, former Assistant Attorney General for the Antitrust Division, U.S. Department of Justice, opened with a discussion on "Social Media and Wall Street." Eamon Javers, CNBC Washington Reporter, moderated "How Smart Businesses Are Engaging with Social Media."
Notable panelists included former White House Press Secretary Ari Fleischer; former Missouri Governor Matt Blunt; Dean for America National Campaign Manager Joe Trippi; Roger J. Drake, Senior Vice President, Marketing and Communications, Morton's Restaurant Group; Joseph A. Hall, Partner, Davis Polk & Wardwell LLP; Edward McFadden, Vice President, Policy Communications, Verizon Communications; Pete Snyder, Founder & CEO, New Media Strategies; Patrick Taylor, Vice President, Communications, Meredith Corporation.
A Few of Our Favorite Moments:
Watch the Conference:
Session One
Social Media and Wall Street
Session Two
How Smart Businesses Are Engaging with Social Media
Session Three
Leading Social Media Trends in Politics and Corporate Strategy
Session Four
Deepening Customer Relationships Using LinkedIn
Session Five
Using Social Media to Move the Chains
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