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BLOG POSTS FROM THE NMSOPHERE
The Day Michael Jackson – and Nearly the Internet – Died
Yesterday the world lost an icon in the passing of Michael Jackson. The whole world watched as news broke over various online resources, eventually proving that the King of Pop nearly took the Internet with him.
Published by
Patrick Wixted at NMS Blog on June 26, 2009 in New Media Strategies, Social Media, Online Monitoring, Trends, Twitter, Wikipedia
Words and Deeds: Wikipedia and the Virginia Governor’s Race
As Virginia turns to the general election, the articles about Democratic candiate Creigh Deeds and Republican Bob McDonnell will be both important resources as well as the locus of battles to establish narratives about each candidate. Indeed, both articles are the top non-official sites listed in Google searches for each candidate’s name. Which one is better?
Published by at NMS Blog on June 16, 2009 in NMS Public Affairs, Reputation Management, Political Marketing, Political Reputation Management, Search Engine Reputation Management, Wikipedia
A Jarre-ing Experience
Wikipedia was in the news for another hoax last week when a college undergraduate student posted erroneous information about deceased French composer Maurice Jarre as an experiment to see if mainstream media publications would pick it up in their obituaries.
Published by at NMS Blog on May 11, 2009 in NMS Public Affairs, Wikipedia
Microsoft Closes Encarta, But this Doesn’t Have to be the End
Earlier this week Microsoft announced it will soon be shutting down its digital encyclopedia, Encarta. The official statement t didn't actually use the word "Wikipedia," but then again, they didn't really need to. Wikipedia has 97% of the online encyclopedia market, according to Hitwise, a share that makes Google seem to barely have a foothold.
But this was by no means a totally foregone conclusion -- and it doesn't necessarily mean the end.
Published by at NMS Blog on April 03, 2009 in NMS Public Affairs, User Generated Content, Wikipedia
CONTRIBUTORS
The Challenge: Promote and generate online buzz for The Cheesecake Factory’s upcoming promotions; “Reunion of a Lifetime”, Stefanie’s Ultimate Red Velvet Cheesecake and National Cheesecake Day.
The Challenge: Promote and generate buzz online for JCPenney’s Diamond Jewelry Sales and “Beware of the Doghouse” campaign
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