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ARCHIVE: July 2010
BLOG POSTS FROM THE NMSOPHERE
How I Brought Back The Strasburger: Three Consumer Interaction Tales On Twitter
When I walked up to the counter of BGR: The Burger Joint and asked if I could get a Stasburger the cashier answered with a resounding, “Absolutely not!” He explained that the burger was a promotional item and was no longer on the menu. I was crushed, and took my sadness to Twitter. Meanwhile at NMS, our resident Nats fan Laura was wondering if she could still try the Strasburger and I had to report to her the unfortunate news that our dreams of a cheeseburger topped hot dogs and 14 pickles would never come true. Or so we thought until BGR found our twitter conversation and came to the rescue.
Working When You’re Not at Work
Just about a year ago I moved to the Washington D.C. area to work at a boutique PR firm. Obviously, a great network of communications professionals exists in the city and I decided to join Washington Women in Public Relations (WWPR) so I could meet more people. I was hell bent on finding my way in this industry and in this city, and I knew I had to branch out beyond my 9-6 job to do so.
Your Brand’s Social Media Infrastructure or How to Grow a Social Media Garden
This event was also where I debuted my "how does your garden grow?" analogy which is already catching fire. Want to know what it is? Ask me!
CONTRIBUTORS
The Challenge: Promote and generate online buzz for The Cheesecake Factory’s upcoming promotions; “Reunion of a Lifetime”, Stefanie’s Ultimate Red Velvet Cheesecake and National Cheesecake Day.
The Challenge: Promote and generate buzz online for JCPenney’s Diamond Jewelry Sales and “Beware of the Doghouse” campaign
