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ARCHIVE: April 2010
BLOG POSTS FROM THE NMSOPHERE
Architecture of a Successful Political Message — In A Digital Age?
For those at the Politics Online Conference this afternoon, there's one session you shouldn’t miss — Pete Snyder, my boss at New Media Strategies and a veteran of more than ten years in the social media space, will hold the closing keynote conversation with Republican advertising guru Mark McKinnon, moderated by GW prof Dennis Johnson.
The Online Strategy Behind Scott Brown’s Victory, Plus Details on His Massachusetts Moneybomb
Scott Brown’s victory in last week’s Massachusetts Senate election has gotten plenty of Republicans fired up about their online prospects in the 2010.
What the Sunday Morning Shows Need Is A New Media Makeover
A debate has been raging online about the Sunday morning political talk shows, one of the venerated old institutions in American political discourse.
Words and Deeds: Wikipedia and the Virginia Governor’s Race
As Virginia turns to the general election, the articles about Democratic candiate Creigh Deeds and Republican Bob McDonnell will be both important resources as well as the locus of battles to establish narratives about each candidate. Indeed, both articles are the top non-official sites listed in Google searches for each candidate’s name. Which one is better?
ThinkB4YouSpeak Launches Social Media Campaign
Join me the NMS team as we help GLSEN to promote ThinkB4YouSpeak.com and let the online world know that it's not OK to say "That's so gay."
Of Snuggies and Speakers
According to a recent New Media Strategies Online Intelligence Report, the terms “Pelosi” and “Snuggie” appeared together in over 350 separate tweets since the beginning of President Obama’s address last night. [...] Full disclosure – the author of this article is a Democrat and purchaser of a Snuggie.
CONTRIBUTORS
The Challenge: Promote and generate online buzz for The Cheesecake Factory’s upcoming promotions; “Reunion of a Lifetime”, Stefanie’s Ultimate Red Velvet Cheesecake and National Cheesecake Day.
The Challenge: Promote and generate buzz online for JCPenney’s Diamond Jewelry Sales and “Beware of the Doghouse” campaign
