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Blogger Engagement, Brand Protection, Digital PR, Issue Advocacy, New Media Strategies, Reputation Management, Social Media, Viral Video, Word of Mouth Marketing

BLOG POSTS FROM THE NMSOPHERE

Can Twitter Help Raise Awareness for Gaza?

Today marks the one-year anniversary of the 22-day Israeli military raid on Gaza. Gaza, one of the two Palestinian territories currently under Israeli occupation.

Published by Nisha Chittal at Politicoholic on December 27, 2009 in Issue Advocacy, New Media Strategies, NMS Public Affairs, Twitter

Supporters of Gay Marriage Failed to Get Out the Vote

Long thought of as a “liberal” state by national political observers, Maine, whose voters on Tuesday voted down gay marriage, proved that cultural conservatism is — at least on this issue — alive and well in the Northeast.

Published by at Politico on November 05, 2009 in NMS Public Affairs, Elections

If Deeds Loses, It’ll Be Because He Forgot the New Independents

When Karl Rove set out to get George W. Bush reelected in 2004, he targeted the Expedition-driving, megachurch-attending, Panera-eating, McMansion-living voters in places like Loudoun County, Va. Bush won Loudoun with 56 percent on his way to a comfortable victory statewide.

Published by Patrick Ottenhoff at Politico on November 03, 2009 in New Media Strategies, NMS Public Affairs, Elections

From Anonymity to Translucency: Where We’ve Been to Where We’re Going

When we think about the digital web today, we often think about how we have (re)connected with our real friends on Facebook or learn more about our coworkers' experience through their LinkedIn profiles. For most people who were on the web in the 90s, or are coming online for the first time here in 2009, the sense of realness, of authenticity is more true than it has ever been.

Published by at LeslieBradshaw.com on September 25, 2009 in New Media Strategies, NMS Public Affairs, Reputation Management, Social Media, Engagement

Politicians Herald Bloggers at Netroots Nation 2009

Just over a week ago (August 13 - 16), nearly 2,000 progressive bloggers, activists, and organizers gathered in Pittsburgh, Pennsylvania for 4 days. And I was there.

Published by Nisha Chittal at NMS Blog on August 25, 2009 in Blogger Engagement, NMS Corporate, Issue Advocacy, New Media Strategies, NMS Public Affairs, Political Influence

TechCrunch and the New New Journalism

Two recent declarations from TechCrunch signal a new, more honest -- and better? -- direction for journalism standards.

Published by at NMS Blog on August 10, 2009 in NMS Public Affairs, Controversies, Journalism

Home Wifi Networks Next For Digital Door-Knocking?

Political activists living in dense areas should use the name of their home Wi-Fi networks to reach out to neighbors about political candidates. It's free, its doesn't disturb neighbors, and it has the potential to reach hundreds of voters.

Published by at NMS Blog on August 05, 2009 in NMS Public Affairs, Candidates, Elections

3121: First Day Buzz Round-up

We're happy to announce that the 3121 blog had a great launch--and our friends in the technology and political communities noticed. We'd like to say thanks to them and highlight some of their observations for you.

Published by William Beutler at 3121 Blog on July 21, 2009 in Blogger Engagement, New Media Strategies, NMS Public Affairs, Social Media, Word of Mouth Marketing

Cultivating the 3121 Community

One of the greatest things about social media is that it not only accelerates real world connections, but it also adds a human and authentic layer to online activity. In that spirit, NMS is proud to be working on National Journal's 3121.

Published by at 3121 Blog on July 20, 2009 in Blogger Engagement, New Media Strategies, NMS Public Affairs, Social Networks

The Future is Now: Social, Mobile, PayPal, UGC + Tagged Outing at Nats vs. Cubs

While we are certainly a biased sampling of hyper tech, tweet and device users, I do believe our experience of the game is one that is, in some ways, the future of how we as humans experience collective events like baseball games, concerts and rallies.

Published by at LeslieBradshaw.com on July 18, 2009 in New Media Strategies, NMS Public Affairs, Social Media, User Generated Content, Facebook, Tech Tools, Trends, Twitter, YouTube

Words and Deeds: Wikipedia and the Virginia Governor’s Race

As Virginia turns to the general election, the articles about Democratic candiate Creigh Deeds and Republican Bob McDonnell will be both important resources as well as the locus of battles to establish narratives about each candidate. Indeed, both articles are the top non-official sites listed in Google searches for each candidate’s name. Which one is better?

Published by William Beutler at NMS Blog on June 16, 2009 in NMS Public Affairs, Reputation Management, Political Marketing, Political Reputation Management, Search Engine Reputation Management, Wikipedia

6 Tips for Using Social Media in the Agriculture Industry

With tangible products being produced such as grapes and cars, vintners and automakers have a great opportunity to use social media to share their story. [...] With that said, I have outlined six applications that I think are particularly useful for the agriculture industry. Where appropriate, I also include my personal experiences in hopes to make it that much more real.

Published by at LeslieBradshaw.com on May 20, 2009 in Digital PR, NMS Public Affairs, Social Media, Trends, Twitter, YouTube

A Jarre-ing Experience

Wikipedia was in the news for another hoax last week when a college undergraduate student posted erroneous information about deceased French composer Maurice Jarre as an experiment to see if mainstream media publications would pick it up in their obituaries.

Published by William Beutler at NMS Blog on May 11, 2009 in NMS Public Affairs, Wikipedia

A Tale of Two Panels – What You Are Missing When Panels Start Tweeting Back at Their Audiences

But what about panelists tweeting back at audience members at the same time they’re answering questions – engaging both in person and online simultaneously? Does it add value, will we lose focus, or can we learn and have some fun at the same time?

Published by Brian Devine at NMS Blog on April 25, 2009 in New Media Strategies, NMS Public Affairs, Trends, Twitter

Blogging Your Way to the Bank

Instead of focusing on building up enough traffic to post ads that clutter the page, compromise the site’s aesthetic and bring in enough money to cover Friday night’s bar tab, bloggers should rather use their site as one big advertisement for themselves.

Published by Patrick Ottenhoff at NMS Blog on April 16, 2009 in NMS Public Affairs, Blogger Outreach, Online Advertising, Online Marketing

How I Became DC’s Top Twitterer

Courtesy of the fine folks at FamousDC, I have recently been named the top Twitter user in Washington DC. You’ll forgive my head if it doesn’t fit through the door for the next couple weeks, but in a town full of people like this guy, coming out on top takes more than just a little effort.

Published by at NMS Blog on April 08, 2009 in Digital PR, New Media Strategies, NMS Public Affairs, Social Media, Twitter

Microsoft Closes Encarta, But this Doesn’t Have to be the End

Earlier this week Microsoft announced it will soon be shutting down its digital encyclopedia, Encarta. The official statement t didn't actually use the word "Wikipedia," but then again, they didn't really need to. Wikipedia has 97% of the online encyclopedia market, according to Hitwise, a share that makes Google seem to barely have a foothold.

But this was by no means a totally foregone conclusion -- and it doesn't necessarily mean the end.

Published by William Beutler at NMS Blog on April 03, 2009 in NMS Public Affairs, User Generated Content, Wikipedia

The Curious Case of Ryan Coonerty

There was an interesting story from the San Jose Mercury News yesterday about Ryan Coonerty, a moderately controversial mayor of Santa Cruz, California who has a much-contested Wikipedia article: "Young, highly educated and very popular with voters, or a politician who plies his trade by cashing in on resentment toward the homeless in Santa Cruz. If you get your information online, your view of Councilman Ryan Coonerty may depend on who last edited his Wikipedia page."

Published by William Beutler at The Wikipedian on March 05, 2009 in NMS Public Affairs, Candidates, Crisis Management, Elections, Political Reputation Management

Of Snuggies and Speakers

According to a recent New Media Strategies Online Intelligence Report, the terms “Pelosi” and “Snuggie” appeared together in over 350 separate tweets since the beginning of President Obama’s address last night. [...] Full disclosure – the author of this article is a Democrat and purchaser of a Snuggie.

Published by Brian Devine at NMS Blog on February 25, 2009 in New Media Strategies, NMS Public Affairs, Political Marketing, Twitter

The Churn: A Non-Manifesto

The Internet creates new efficiencies which lower the cost of doing business and cut out middlemen of all kinds (even those who never thought of themselves as such) while letting new players into a given market. What does a society affected by these trends look like at the macro level?

Published by William Beutler at NMS Blog on February 23, 2009 in NMS Public Affairs, Economy, Online Marketing, Trends

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