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BLOG POSTS FROM THE NMSOPHERE
TechCrunch and the New New Journalism
Two recent declarations from TechCrunch signal a new, more honest -- and better? -- direction for journalism standards.
Sports Coverage and The Internet: The Shifting Landscape
It’s not difficult to see that a new day is upon us when it comes to the way sports are covered. The Internet is no longer only offering a minor dissenting opinion to mass media, but is now the primary place where major sports news stories are reported, and now more often, created.
Damage Control, A-Rod Style
There is one golden rule of communication during a public relations crisis – if you don’t control the message, others will control it for you. This is especially true in the insane world of sports journalism. So what could you have done, Mr. Rodriguez?
Love Him or Hate Him, GWB Deserved More Respect on January 20
Inauguration Day should have been viewed by all as a celebration of a new beginning, not as the last gasp opportunity to throw stones at a man who is no longer the face of our nation.
The Papa Johns/Lebron James “Crybaby” Story
Regular readers of So Good know that this story helped put So Good on the map.
Gay, Gay, Gay….
I had written a post about the use of the word “gay” in reference to an AdFreak review from David Griner about a controversial campaign from Ad Council called “Think Before You Speak.” It got a considerable amount of blood pumping from influencers and as a result, my traffic shot up about 1,000% and I received comment love from Griner himself.
CONTRIBUTORS
The Challenge: Promote and generate online buzz for The Cheesecake Factory’s upcoming promotions; “Reunion of a Lifetime”, Stefanie’s Ultimate Red Velvet Cheesecake and National Cheesecake Day.
The Challenge: Promote and generate buzz online for JCPenney’s Diamond Jewelry Sales and “Beware of the Doghouse” campaign
