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Blogger Engagement, Brand Protection, Digital PR, Issue Advocacy, New Media Strategies, Reputation Management, Social Media, Viral Video, Word of Mouth Marketing

ARCHIVE: April 2010

BLOG POSTS FROM THE NMSOPHERE

Architecture of a Successful Political Message — In A Digital Age?

For those at the Politics Online Conference this afternoon, there's one session you shouldn’t miss — Pete Snyder, my boss at New Media Strategies and a veteran of more than ten years in the social media space, will hold the closing keynote conversation with Republican advertising guru Mark McKinnon, moderated by GW prof Dennis Johnson.

Published by Colin Delany at NMS Blog on April 20, 2010 in Issue Advocacy, New Media Strategies, NMS Public Affairs, Candidates, Elections, Political Influence, Political Marketing, Political Reputation Management

The Online Strategy Behind Scott Brown’s Victory, Plus Details on His Massachusetts Moneybomb

Scott Brown’s victory in last week’s Massachusetts Senate election has gotten plenty of Republicans fired up about their online prospects in the 2010.

Published by Colin Delany at NMS Blog on February 08, 2010 in Candidates, Policy, Political Influence, Political Marketing

Home Wifi Networks Next For Digital Door-Knocking?

Political activists living in dense areas should use the name of their home Wi-Fi networks to reach out to neighbors about political candidates. It's free, its doesn't disturb neighbors, and it has the potential to reach hundreds of voters.

Published by at NMS Blog on August 05, 2009 in NMS Public Affairs, Candidates, Elections

The Curious Case of Ryan Coonerty

There was an interesting story from the San Jose Mercury News yesterday about Ryan Coonerty, a moderately controversial mayor of Santa Cruz, California who has a much-contested Wikipedia article: "Young, highly educated and very popular with voters, or a politician who plies his trade by cashing in on resentment toward the homeless in Santa Cruz. If you get your information online, your view of Councilman Ryan Coonerty may depend on who last edited his Wikipedia page."

Published by at The Wikipedian on March 05, 2009 in NMS Public Affairs, Candidates, Crisis Management, Elections, Political Reputation Management

Walking Through Congressional Districts… Via Google Maps

Street View is the latest product from Google that both amazes and alarms us. By taking millions of photos from the back of a Chevy Cobalt, Google has brought the images of far-flung neighborhoods to the comforts of our own laptops. It's also caught some pretty funny scenes on film, but perhaps the best use I've gotten out of this new feature is the ability to walk through congressional districts.

Published by at The Electoral Map on February 11, 2009 in NMS Public Affairs, Candidates, Elections, Tech Tools

Communicate More, Not Less

When faced with a crisis, especially in the political world, gut instinct can tell those in the firing line to hunker down and shut up. But if you genuinely think you've got an explanation or exonerating details to offer and you're getting hammered by the media (or are about to be), consider a large-scale drive to communicate.

Published by at NMS Blog on February 06, 2009 in NMS Public Affairs, Blogger Outreach, Candidates, Crisis Management, Elections, Political Reputation Management

Love Him or Hate Him, GWB Deserved More Respect on January 20

Inauguration Day should have been viewed by all as a celebration of a new beginning, not as the last gasp opportunity to throw stones at a man who is no longer the face of our nation.

Published by NMS Admin at NMS Blog on January 26, 2009 in NMS Public Affairs, Candidates, Controversies, Elections

A Supposedly Fun Thing I’ll Probably Do Again

I still don’t know what the inauguration ceremony looked like four years ago. At the time, I was living in a one-room cinderblock structure in the Iraqi desert. I was certain that my experience on January 20th, 2009, would be a study in contrasts.

Published by NMS Admin at NMS Blog on January 23, 2009 in NMS Public Affairs, Candidates, Political Influence

The Morning on the Mall – President Obama’s Inauguration

Greeted by the cold morning air of Tuesday morning, January 20th, 2009, at roughly 7:30 am I embarked from the Dupont Circle neighborhood of Washington DC, headed south on Connecticut Avenue on my way to a ceremony whose buildup I can't remember the likes of in my twenty plus years of living in the DC region.

Published by at NMS Blog on January 23, 2009 in NMS Public Affairs, Candidates, Elections, Political Influence

Obama and McCain by BCS Conference

Ever wonder which BCS conference is the “reddest” or “bluest”? I examined the voting patterns of each of the major BCS conferences. It turns out that every winning presidential candidate has won the states in his home “conference,” including Obama, who swept the Big Ten states from Happy Valley to the Hawkeye State. This was also published as an Op-Ed in the DC Examiner.

Published by at The Electoral Map on November 24, 2008 in NMS Public Affairs, Candidates, Elections, Trends