Authored by Guillermo Corporan

At SXSW, Last Year’s Next Big Thing Was This Year’s Actual Big Thing

For better or worse, the just-concluded SXSW Interactive festival in Austin, Texas carries the weight of massive geek expectations. The big reason has to do with Twitter: it was at SXSWi in 2007 that the now-ubiquitous messaging service first gained wide exposure. The buzz from Austin traveled far and wide throughout the blogosphere and, up in Washington, I was inspired to join Twitter three years ago yesterday. The rest is history. Each subsequent year, the question buzzing around the Austin Convention Center has been the same: "What's the new Twitter? What's the new big thing?"

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South by Southwest - Spring Break for Geeks

New Media Strategies' own Aminatou Sow, a University of Texas-Austin grad and soon-to-be six-time SXSW veteran, gives her take on the world famous convergence of original music, independent films, and emerging technologies.

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Checking In With Hyper-Local Marketing on Foursquare

Don’t look now but your favorite restaurant may be stalking you.  Or at least that’s certainly the feeling I got when I checked into a local DC movie theater on foursquare and saw an unusual asset on the top-right corner of the screen.

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What’s All the Buzz About? Why, Google Buzz!

I would like to thank whoever decided to launch Buzz in the middle of the snowpocalypse of 2010. Great decision or greatest decison ever? You be the judge! By Aminatou Sow

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The Online Strategy Behind Scott Brown’s Victory, Plus Details on His Massachusetts Moneybomb

Scott Brown’s victory in last week’s Massachusetts Senate election has gotten plenty of Republicans fired up about their online prospects in the 2010.

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New Media Strategies Speaker Series - Nick O’Neill

Today we have live UStream video of our ongoing New Media Strategies Speaker Series. Our speaker at 3:30 p.m. ET is Nick O'Neill, Founder of AllFacebook.com.

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CPG’s Love/Hate Relationship With Social Media

In terms of progress in social media, 2009 was a rough one for Consumer Packaged Goods Brands - otherwise known as CPGs. From Motrin Moms to the Skittles Interweb, it's no wonder some CPG marketers are apt to describe their relationship with their product's social media strategy as "complicated."

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Celebrating 10 Years of Domination: We Are the Pioneers & Undisputed Bad Asses of Social Media

It's not often that you get to be around for such a monumental moment for a company and an industry all at once.  As social media continues to become a part of our everyday lives (see especially Mashable's "Facebook Now Consumes 5 Percent of Our Collective Internet Time"), New Media Strategies is proud to continue to pioneer the field of online brand intelligence, promotion and protection.  As the invite says: We are the "Undisputed Bad Asses of Social Media."

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