Archive

What We’re Watching At #SXSWi 2011

Here at the NMS HQ, we're getting pretty excited for South by Southwest Interactive, the year’s biggest social media expo. We’ve packed our bags, planned our schedules, and RSVPed for parties. We're excited to have fun and learn a lot about the latest in the social media space.

What will we be watching? Here’s a list of some of the things we’re most excited about at this year’s SXSW...

 

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NMS Statement Concerning Chrysler

New Media Strategies regrets this unfortunate incident.  It certainly doesn’t accurately reflect the overall high-quality work we have produced for Chrysler.  We respect their decision and will work with them to ensure an effective transition of this business going forward. 

 

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Moving On Up: NMS Continues to Grow & Expand Office Space in 2011

Less than seven months ago, NMS expanded into new office space on the 14th floor and we have already outgrown it, welcoming 39 new employees since then. The social media world is constantly evolving and NMS works hard to keep up with the fast pace. Not only have we substantially increased our personnel in the past year but we’ve also taken on huge projects with both old and new clients – all to maintain our dominance in the social media marketing industry. 

We just broke ground on a “refresh” of our previous office space on the 9th floor, into which we will grow and expand this spring. The added space is not only necessary for our current staff, but will also provide additional room for future hires.

 

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SXSW 101: Or, How to Not Lose Your Mind In Austin.

If you are heading to Austin for SXSW for the very first time, you may be wondering what to expect. No doubt you’ve heard how amazing it is, how crowded it is, how crazy it is, and how beneficial it is for business. All of the above are true – simultaneously. Read on to find out how you can blend in, have fun and probably make some great business connections.

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Happy Valentine’s Day From NMS

To all those who love social media as much as we do, we wish you a very Happy Valentine’s Day!  We hope you will share these images with your Valentine! 

Love,

New Media Strategies

@NMSosphere

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REACTION: Kenneth Cole’s Twitter Fiasco Is More Than A Social Media PR Lesson

Today, the internet was set abuzz over tweet from clothing designer Kenneth Cole that sent the web into an uproar. In a failed attempt to use current events to push his clothing line, Cole tweeted, “Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online at http://bit.ly/KCairo -KC." Not only is the tweet extremely insensitive to the currently crisis in Egypt, but to use the #Cairo hashtag that protesters in Egypt are using to spread awareness about the events there? That has been panned as a crass way to get some buzz behind your message.

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Twitter Sentiment Analysis: 2011 State of the Union Address

NMS Senior Online Analyst Mark LeMunyon analyzes Twitter discussion during last week's State of the Union Address to gauge sentiment and reactions to the speech. Read on for his findings. 

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NMS work with NFLPA on Super Bowl Ad & Social Media Recognized in AdAge

New Media Strategies recently received a feature story on Ad Age for its work with the NFL Players Association on a viral Super Bowl Ad and social media strategy dealing with potential threat of an NFL Lockout.

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